Do you want to get hired for a dream job? You must have to create your sales pitch. Selling yourself is exactly like selling a product or service. The art of selling lies in identifying needs and then fulfilling them in the best manner available. I know it all sounds technical, but it's not. Today, I will explain four steps that help you sell yourself in front of a recruiter and make him contact you with a job interview. 

Step No.1 Identify a Problem

Want to sell yourself in front of a recruiter? The first thing to do is to identify a problem in their company. For example, if you're going to become a social media manager. You need to study the social media performance of a company.

Maybe they are doing great on Twitter but lacking engagement on Instagram. Now you have got an idea that they aren't good at Instagram. 

The company's main problem is the lack of engagement and followership on Instagram. Can you help them get what they don't have? If yes, then it's time to shine.

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Step No.2 Offer the Solution

Once you identify a problem or basic need that you can handle via your skills, experience, or talent, you need to offer a solution in the sales pitch.

In the above example, you know the company isn't good at Instagram. As you are an influencer, you can offer them a chance to connect with you. This way, you would be able to help them grow their followers through your skills.

Trust me; they would be more than happy to sit with you and schedule an interview. 

Step No.3 Create the Pitch

In the third step, you know what's the problem, and you are able to offer a solution. The main idea is to create a pitch. You will come up with a unique selling proposition that explains your value for the company. 

In your pitch, you will briefly explain that as your company doesn't have enough followers, I can help you grow this account. Always sell yourself directly as it's your sales pitch. Every marketer does it. They bring a problem. For example, you have acne and scar; then they offer you a cream to get rid of it. So, you would have to follow the same technique when selling yourself.

Step No.4 Hook 

The last step of creating a sales pitch is to add a value proposition. If I continue as an example, I would say that I can help you grow followers and engagement on Instagram as I did for a company XYZ. In three months, they gained 10k followers and a 20 percent boost in sales volume. The main idea of the hook is to tell them how your service, skills, or talent would help them grow. What's in it for them? You will provide specific details, and statistics work great.

Where to Use your Sale Pitch?

A sale pitch can be used on various platforms. You can write two sentences in your social profile and then share them with recruiters. Some hiring managers require you to pitch them directly, so you would have to prepare them independently. 

In case you need to deliver it. Personally, it's always suggested to write it down. Use only two to three sentences. If you aren't sure whether this pitch is excellent or not, you should get help from friends. They will listen to your pitch and give you honest opinions. 

Tips to Creating the Best Pitch

Here are some tips that let you sell yourself in an interview or front of a recruiter in the best way.

Keep it Simple

When writing your sales pitch, please use simple language. You won’t have to use any fancy words. What If the recruiter doesn’t know about your flowery language and ends up getting confused. Stay away from jargon and use easy to understand words.

Keep it Relevant

Your sales pitch must be relevant to your job role. A marketer's pitch is different from a manager. If you show them your value, they would consider you for an open position.

Sell your Skills

You might not have some experience, but skills matter the most. There are some demanding skills for a job, and you need to keep them in mind and then sell yourself based on these skills—both soft and hard skills matter. Even your skills like honesty will work for a sales pitch- try to use them smartly.

Understand why Recruiters Hire Candidates with Communication Skills.

Conclusion

Writing a sale pitch is a good idea. If you do it, then you can land a dream job opportunity. You can use it in an informational interview or during cold calling. If you learn the art of selling your skills and talent, you will never have to waste your time in your job search.